- Globe Vice President for Tattoo Home Broadband Business Jurist Gamban said the brand’s portfolio ofglobal and local partnerships for top notch entertainment content is expected to further underpin the brand’s leadership in the business amid growing consumer appetite for quality digital content.[/caption]
Tattoo is seeking to further strengthen its position as the fastest growing broadband business in the country with a wealth of entertainment content it is now offering to its home broadband customers.
The home broadband brand of Globe Telecom, Tattoo recently unveiled its latest broadband plans for new customers with a strong bid to attract more customers and further grow its customer base. With the new broadband plans, customers get exclusive access to a portfolio of entertainment content which allows them to watch movies and basketball games, as well as stream music at the comfort of their homes.
For as low as Plan 1099, Tattoo customers get an exclusive access to Spotify. At Plan 1299, customers get an exclusive access to HOOQ. Combined access to HOOQ and Spotify or NBA starts with Plan 1599 while access to HOOQ, Spotify and NBA begins with Plan 1999 and above. All Tattoo home broadband plans come with minimum speeds of at least 1 Mbps up to 15 Mbps, bundled with free landline, free unlimited calls to Globe and TM, and free Wi-Fi modem.
Tattoo is now the fastest growing broadband business in the Philippines following impressive gains in revenue growth and customer uptake in 2014. Sustaining its stronghold in consumer broadband business, Tattoo booked a revenue growth of 22% in 2014 compared to competition’s 13% revenue growth. Tattoo’s customer uptake also jumped 37% versus competition’s 19% increase.
“Our strategy of providing a wealth of entertainment content augurs well with our vision of cementing Tattoo’s leadership position in the market. Tattoo is now well-positioned more than ever to attract more customers given the comprehensive entertainment portfolio we have built so far that will surely meet the changing digital needs of our customers,” Gamban said.
She added that the inclusion of Spotify, the world’s most popular music streaming service, among the roster ofentertainment content provided with the new Tattoo home broadband plans definitely ensures wonderful music experience especially among music-loving customers. With Spotify’s latest karaoke feature, Tattoo home customers can now sing their hearts out as they sing-along to their favourite tunes.
Following Spotify’s recent app integration with MusixMatch, the world’s largest lyrics catalogue, the ability to sing along to one’s favourite tunes is just a click away. Tattoo customers just need to cue up any song and hit the new Lyrics button, located next to the play bar, to start singing along with the lyrics. They can also search and browse popular lyrics from Spotify’s top songs using the Explore feature.
Aside from Spotify, Globe has a partnership with HOOQ, an online entertainment service provider that boasts of an extensive content library with thousands of movies, television episodes and shows available for users to watch, including titles from partners Sony Pictures and Warner Bros. Entertainment. Also, Globe Telecom’s partnership with NBA allows customers to experience the game in a different way, enabling them to watchbasketball games along with highlights, stats and other features.
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