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Globe Telecom sustains customer growth momentum, now at 45.4M

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Business strategy of providing complete digital experience working to attract customers

Globe Telecom sustained its customer growth momentum for the period January to September 2014, with total customer base at 45.4 million, an 18% jump from 38.4 million a year earlier, underpinned by strong acquisitions in both the mobile and broadband businesses. The company’s robust customer take-up steered the telecommunications provider to lead the industry in terms of revenue growth during the review period.

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Globe Telecom’s solid success over the past several years in attracting customers reflects the mobile operator’s ability to lead the pack in revenue expansion.  “Our growth has been driven by our business strategy of providing our customers with products and services most relevant to them. We will continue with our approach of creating a brand that appeals to our customers’ digital lifestyle and providing superior customer experience,” Globe President & CEO Ernest Cu said.

The company’s robust customer acquisition buoyed core net profit during the period to P11.6 billion, up 22% from a year earlier as revenues reached P72.7 billion, an 8% increase from a year earlier. Over the past two years, Globe customer acquisition growth has been running in double-digits, leading the company to post high single- digit growth in revenue versus low single-digit or even flattish growth of the industry. In 2013, Globe consolidated revenues rose 9% as customer acquisition grew 16% to 40.5 million. In the year prior, revenues expanded 6%, helped by an 11% jump in customer base.

Total gross acquisitions in the first nine months of the year stood at 27.6 million, 25% higher year-on-year, driven by record-level acquisitions registered in the first half of the year.  Coming from the preceding quarter’s all-time high of 9.6 million customers, gross additions for the third quarter slowed to 8.9 million.  As anticipated, churn rates for the third quarter were higher, owing to the churn of non-paying subscribers registered in the system primarily for the Free Facebook promotion in the first four months of the year. Despite the higher churn rates, net incremental subscribers improved to 4.4 million for the first three quarters of this year, a solid 29% higher than the 2013 level of 3.4 million net additions.

Globe Prepaid gross acquisitions in the January to September period grew to 11.6 million, a 23% surge when compared to gross acquisitions of 9.4 million a year earlier.  TM, on the other hand, generated total gross acquisition of 15.5 million in the first nine months of the year, up 27% from a year earlier attributed to TM’s continued aggressive acquisition efforts.

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At the end of September, total customer base of Globe Prepaid reached 18.9 million while that of TM reached 21.8 million, higher by 12% and 24%, respectively, from a year earlier, bringing Globe Telecom’s total prepaid customer base to 40.7 million, an 18% rise from 34.5 million a year earlier.

On the other hand, Globe Telecom’s broadband business is steadily increasing its market share, providing support for robust revenues generated in the first nine months of the year.  Broadband customer base at the end of September surged 36% to over 2.5 million versus over 1.8 million a year earlier, courtesy of the robust uptake in both wired solutions and wireless services.

Globe Telecom’s Tattoo Mobile Broadband maintained its brand leadership in the segment as it registered a solid 42% growth in customer base, while Tattoo Home reported an 11% increase in the number of customers after the first nine months of the year. The fixed line data segment, meanwhile, drew support from the growth in domestic and internet services, sustained circuit base expansion, strong demand for data connectivity and the relevance of the company’s innovative products and services that cater to the needs of its corporate clients such as sales and marketing, intercompany communications, database management and data storage. Also, the expansion of the local IT Enabled Services industry, which includes call centers and business outsourcing companies, also helped drive the growth of the corporate data business.

 

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Globe earns recognition as Climate Leader in Asia-Pacific for second year in a row

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For two consecutive years, leading digital solutions platform Globe has been recognized as one of Asia Pacific’s Climate Leaders. The list developed by the Financial Times and Global Market Research Firm, Statista honors companies that are making significant strides in reducing their greenhouse gas (GHG) emissions.

 

Globe is the only Philippine telco company included in this year’s line up. The company sees this recognition as a testament to its commitment to climate action, backed by its energy-efficient technologies and sustainable network operations.

 

“Being recognized by the Financial Times as a Climate Leader for the second time reaffirms our commitment to make a positive impact to the environment.  This inspires us to continue on our path to net zero. We believe that collaboration between us and our stakeholders is key in our roadmap towards a more sustainable, low-carbon future,” said Yoly Crisanto, Globe Group’s Chief Sustainability and Corporate Communications Officer.

 

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Globe’s inclusion in the list was a result of the rigorous process conducted by the Financial Times and Statista, where they examined the carbon footprint of thousands of companies in the region.

 

The assessment considered factors such as revenues, independent emissions data reporting, adherence to Scope 1 and Scope 2 emissions reporting, and CDP (formerly Carbon Disclosure Project) ratings among others.  Globe stood out for its substantial reductions in its core emissions intensity between 2016 and 2021, demonstrating not only its financial growth but its dedication to climate action.

A core part of Globe’s success comes from the implementation of numerous climate action initiatives over the years, from deploying green network solutions, piloting off-grid network technologies in remote and disaster-prone areas, adopting eco-friendly batteries, adopting green, low-carbon optical networks technologies, and shifting to renewable energy consumption in its key sites.

 

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In line with these, Globe has also ventured into engaging its supply chain, establishing sustainability criteria in its procurement and vendor assessment processes, and rallying business partners to support and follow sustainable practices.  The move propelled a collective, company-wide journey towards greener operations, in line with its commitment to achieving net zero GHG emissions by 2050.

 

Coming from the company’s commitment to set science-based targets through the Science Based Targets Initiative (SBTi) in 2021, Globe is set to submit targets to SBTi for validation and approval this year. Ahead of its submission, Globe achieved a 4.42% reduction in its total Scope 1 and 2 emissions driven by the company’s energy management programs and continued shift to renewable energy sources for its high energy sites. This exceeded its interim voluntary reduction target of 4.2% Linear Annual Reduction Rate (LARR) set in 2022, aligned with the SBTi reduction rate for the 1.5˚C global warming scenario.

 

To learn more about Globe’s sustainability commitments and strategies, visit Globe’s Sustainability page. For the latest Globe Integrated Report, click this link.

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Globe leads 5G speeds in key Mindanao cities

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Globe dominated major areas in Mindanao in terms of 5G speeds for the first quarter of the year, as it remains firm in its commitment to providing faster and more reliable connectivity to Filipinos nationwide.

Based on Ookla® Speedtest Intelligence® Q1 2023 data, Globe topped the 5G mobile segment in Cagayan de Oro with a median download speed of 159.298 Mbps, Misamis Oriental with 157.795 Mbps, and Zamboanga with 99.916 Mbps. Globe’s 5G outdoor coverage has reached 90.2 percent in key cities of Mindanao.

This latest wireless internet connectivity offers huge advantages over 4G. With speeds up to 100 times faster, higher bandwidth, and a more stable internet connection, 5G can revolutionize the way people live, work, and play, and help bridge the digital divide.

Globe 5G speeds Mindanao

As a 5G pioneer in the Philippines, Globe helps drive the adoption of 5G technology in the country and paves the way for the next generation of digital innovation. This is in line with its commitment to driving economic growth and development through innovation and infrastructure under the United Nations Sustainable Development Goals.

“The importance of 5G connectivity cannot be overstated. It can unlock countless opportunities for growth and development, not just for businesses but also for individuals and communities. 5G can bring new education and health services to remote areas, create new job opportunities, and spur economic development in the region. This is why Globe is committed to bringing 5G connectivity all over the Philippines so Filipinos anywhere can have access to the same opportunities and services,” said Globe Chief Transformation and Customer Experience Officer Rebecca Eclipse.

In the first quarter of 2023, Globe deployed 66 new 5G sites in 74 cities and towns across the country, expanding its 5G outdoor coverage to 97.21% of the National Capital Region and 90.28% of key cities in Visayas and Mindanao. Globe also logged 4.3 million devices in its 5G network as of March 2023.

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To learn more about Globe, visit www.globe.com.ph.

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Globe donates 100 Home Prepaid WiFi units to DepEd

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Reliable and high-speed connectivity has become an essential component of effective education in today’s digital age as students and teachers need access to the internet to engage in various online learning activities and resources.

But many schools in underserved areas still struggle with connectivity issues. To address this challenge, Globe is supporting the Department of Education’s (DepEd) MATATAG Agenda, which aims to improve the delivery of basic education facilities and services in far-flung places in the country.

The company recently donated 100 Home Prepaid WiFi units to DepEd, which have been distributed to various schools in the Cordillera Administrative Region (CAR) and Region 1. Globe Home Prepaid WIFi offers budget-friendly yet fast and reliable internet access.

By bringing technology and the internet closer to teachers and students, Globe is helping facilitate better and more efficient learning. High-speed internet connectivity allows teachers and students to access digital textbooks and multimedia learning resources, as well as engage in collaborative online activities.

 Globe donates 100 Home Prepaid WiFi units to DepEd

This provides students with a more comprehensive and meaningful education and supports the development of critical digital literacy skills that are necessary for success in the 21st century.

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“Globe hopes to contribute to the achievement of the MATATAG Agenda and make a positive impact on the lives of students and teachers in CAR and Region 1. Globe is committed to continuing its efforts to improve internet connectivity in schools across the Philippines and provide quality education for all,” said Globe Group Chief Sustainability and Corporate Communications Officer Yoly Crisanto.

The MATATAG Agenda has four critical components, including making the curriculum relevant to produce competent and job-ready citizens, accelerating the delivery of basic education facilities and services, giving support to teachers to teach better, and strengthening partnerships and collaborations of the education sector with other sectors.

This is aligned with Globe’s commitment to the United Nations Sustainable Development Goals, including SDG No. 4 which advocates for equitable access to quality education and tools for digital upskilling.

Globe’s involvement in the DepEd program shows its dedication to ensuring that every student has an equal chance to succeed, regardless of socioeconomic status or geographical location. Through its efforts to enhance internet connectivity in schools, Globe helps create more opportunities for students to access quality education and develop critical digital literacy skills.

To learn more about Globe, visit https://www.globe.com.ph/.

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