Cebu #SmartDigifest Smart Launchpad “Own It” campaign and Smart Giga Surf OOH Stunt



This month, they’re bringing it to Cebu! In celebration of faster and stronger data connectivity in Cebu, Smart Communications invites all Cebuanos to one big Digifest party filled with awesome activities, great music and prizes on AUGUST 6. (mark your calendars)

Every weekend, starting last July 9, Smart has been holding culminating activities.

Every weekend, starting last July 9, Smart has been holding culminating activities.

JULY 16-17 – SM CEBU ATRIUM C  – social media weekend

JULY 23-24 – SM CEBU ATRIUM C – gaming weekend

JULY 30-31 – SM SEASIDE TBA – streaming weekend


Smart recently unveiled its “Own It” campaign, a platform that encourages everyone, especially the youth, to share their passions to the world, giving them a voice larger than themselves.


Under this campaign, Smart has teamed up with YouTube for Smart Launchpad, a program to help budding content creators upload their own work and broadcast it to the world via online submission and Upload Stations all over the country. Smart will be tapping industry experts for workshops that will lead to a selection of the most deserving content creators to fly to LA for a once-in-a-lifetime experience of collaborating with the biggest YouTube Stars.


Full mechanics here:

Smart Giga Surf OOH Stunt

They recently had an OOH stunt for #SmartGigaSurf. Using geofencing technology, Smart sent Waze notifications and text messages to those traveling along EDSA and C5. Billboards also announced the surprise: Get 1GB worth of free mobile data, just for being stuck in traffic. We repeated the surprise at Araneta last week. And the good news is, we’re bringing it to Cebu this July 29!

Go around interactive booths while partying

At the event, you can hang out at the different interactive booths showcasing Smart’s faster mobile data in the city: from posting your moments with friends on Snapchat; streaming your favorite videos and series on iflix and YouTube; enjoying your favorite mobile games like Clash Royale and Clash of Clans; immersing in another world with the Samsung Gear VR; to discovering awesome perks and digital content on the new SmartLife app.

About the Author

Jervie David Montejar
Pinoy Blogger, developer, foodie, self-proclaimed photographer and big anime and otaku fan. Likes RPG and action video games.

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