The Metro Pacific Tollways Corporation (MPTC; operator of CCLEX, CAVITEX, CALAX, NLEX, NLEX Connector, and SCTEX) and MPT Mobility have concluded their Download, Drive, and Win! promo as of the end of January 2023. A massive uptick in downloads as a result of the promo has expanded their user base past targets, allowing the MPT DriveHub app to integrate seamlessly into the driving experience of the Philippine metropolitan.
“We’re very pleased that people responded well to our promo,” says Rodrigo E. Franco, President and CEO of the Metro Pacific Tollways Corporation. “The point of Download, Drive, and Win was to show our appreciation for our customers, and to reward them in a manner befitting the season, and I personally think we got our message across, especially given the hesitation we initially anticipated.”
On February 14, two lucky winners each took home a brand-new MG ZS crossover SUV from the Morris Garages showroom in Greenhills, while ten other winners will get to claim a cash prize of Php 100,000 each later this month. In addition to making the features of MPT DriveHub instantly available, the car prizes have been installed with Easytrip RFIDs.
The awarding ceremony was attended by executives from MPTC, as well as Atty. Alberto B. Arcilla, the President and CEO of The Covenant Car Company, Inc., the official distributor of MG in the Philippines. “It is our distinct honor to be a part of this initiative with MPTC, knowing that the winners will soon embark on their best journeys yet behind the wheel of their brand-new MG ZS, and with the MPT DriveHub as their travel companion,” says Arcilla.
MPT DriveHub was launched on March 1, 2022, coinciding with the opening of the Cebu-Cordova Link Expressway (CCLEX). The app presents itself as the ultimate driving partner for planning, managing, and ultimately, learning to enjoy the journey again. Its features accommodate both short and long drives, such as quick runs between cities or road trips provinces apart. With its real-time RFID balance check and reloading, toll fee computation, traffic advisory and emergency roadside assistance features, the app sets up each user for the smoothest possible drive every time.
MPT DriveHub can be used to reload the RFID for all MPTC expressways: CCLEX, NLEX, SCTEX, NLEX Connector, CALAX, CAVITEX and CAVITEX C5 Link. .
Innovative Mobility app MPT DriveHub Launched for CCLEX Motorists
Of all the perks and problems of modern living, one experience stands out: Driving. It is often connected with the bumps along the way; the traffic; everything we don’t like about getting behind the wheel, especially in urban areas like Metro Cebu.
While there are many tools meant to alleviate these pains, the MPT DriveHub app presents itself as the ultimate driving partner for planning, managing, and ultimately, learning to enjoy the journey again—because we forget how incredible it is that we can get around the way that we do – especially when done along an engineering marvel like that of the Cebu-Cordova Link Expressway (CCLEX). Your new driving partner, MPT DriveHub, hits the reset button on the driving experience and is set to put the joy back in joyride. With this innovation from MPT Mobility, you can tap and track your CCLEX RFID account for real-time reloading and balance checking.
“While we anticipate some hesitation from the public to make the technological switch, we believe that this new system will greatly improve not just drives, but lives,” says Rodrigo E. Franco, President of MPT Mobility and CEO of the Metro Pacific Tollways Corporation (MPTC). “The current features are just some of many mobility solutions we’re excited to offer Cebuanos. We’re a mobile culture overall; it is only right to do as much as we can to improve and enhance the Pinoy travelling experience.”
On July 13 at Radisson Blu, representatives from both MPT DriveHub and the Cebu Cordova Link Expressway Corporation (CCLEC) invited members of the Cebu media to join them for a four-course meal, during which they introduced the app and the ways in which it will change the way Cebuanos manage their trips, whatever the duration. Guests were guided through the event by seasoned host and proud Cebuano, OJ Cimafranca.
“This partnership is important because mobility is important,” says Allan G. Alfon, President and General Manager of Cebu-Cordova Link Expressway Corporation (CCLEC). “The CCLEX itself is not just a way to get from one place to another, but also a testament to how much Cebu has grown; it’s a mark of our progress. In a similar way, MPT DriveHub is a mark of how driving and our needs around it have changed, but we look forward to seeing it upgrade the ride and customer experience.”
Thanks to easier radio-frequency identification (RFID) reloading and account management via the app, drivers and motorists can be assured of stress-free rides. On top of this more convenient customer experience, MPT DriveHub has also taken into consideration the major hurdle that those on the road face with the RFID system: The inability to check how much is left, and whether you need to reload. With MPT DriveHub, you not only load and reload faster and in real-time, but you can also track your balance and spending history with just a few taps—it just could not be easier.
So rev your engines for your next drive—with MPT DriveHub, you can really #DriveYourWay. To know more about MPT DriveHub, visit their website. Don’t miss all their exciting updates by following them on Facebook and Instagram. For queries and concerns about the MPT DriveHub app, call their 24/7 hotline (1-35000).
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