The country’s leading e-wallet GCash has collaborated with Connected Women, a socially-responsible platform that trains and offers flexible AI and digital job opportunities for Filipino women. The announcement of the partnership coincides with International Women’s Day, which is being celebrated under the UN Women and United Nations’ theme of “DigitALL: Innovation and technology for gender equality.

With its partnership with Connected Women, GCash aims to bring the entrepreneurial spirit of freelancing to its users, through a community of strong, empowered, and like-minded women. The Connected Women platform is now accessible through the Earn Money feature in the GCash app. Join the community and learn how to earn from home.

From left: Ferdie Perez, GCash Head of Commercial Product; Bobby Jimenez, Connected Women CTO; Gina Romero, Connected Women Founder & Head of Special Projects; Jasmine Kho, GCash Head of Commercial New Products & Platforms; Lhen Pavia, GCash AVP, Head of Public Sector & Partnerships

“Women are often referred to as the ‘ilaw ng tahanan’, something that many families rely on. Unfortunately millions of women are forced to leave the country in search of jobs and better opportunities which is why we at GCash are incredibly excited to share this opportunity with every Filipina, empowering them to support their family without having to say goodbye,” says GCash chief commercial officer Ren-Ren Reyes.

“We are thrilled to partner with GCash to empower more Filipino women in the freelance economy. This aligns perfectly with GCash’s mission to promote financial inclusion and innovation, and we look forward to working together to unlock the full potential of the gig economy for women in the Philippines,” says Gina Romero, Co-founder of Connected Women.

In line with the UN’s Sustainable Development Goals, GCash aims to be an organization that supports a more diverse, inclusive and gender-balanced society by providing equal opportunity.

To help keep Filipinos safe in the new normal, GCash, the Philippines’ no. 1 financial app, and Robinsons Retail, one of the country’s largest omnichannel retailers, now offer safer and faster cashless transactions through barcode scanning.

The payment method is available at all Robinsons Department Stores, Robinsons Supermarkets, Robinson Easymart, Shopwise, The Marketplace, No Brand, and Southstar Drug as well as select Uncle John’s stores (formerly Ministop).

Paying via barcode scanning helps customers not worry about bringing the exact change or inputting the incorrect amount when making cashless transactions. It also enables merchants to manage their cash flow better and minimize errors when accepting payments.

To pay via barcode scanning, the customer just needs to generate a unique barcode from the GCash app. The Robinsons Retail store simply scans it so the shopper can pay for all the items – from groceries to medicine to Korean snacks – safely and quickly.

Thanks to the latest GCash app revamp, creating your personal barcode is a smoother process than ever. On the GCash app, simply tap the QR button on the homescreen to generate QR, pay using the QR code and present it to the cashier for scanning. It’s that simple!

“Shopping in malls is a big part of Filipino culture. It’s also how we get our essentials and more. And that shouldn’t lead to health problems or health scares. At GCash, we strive to make Filipinos’ everyday lives better, and with this exciting partnership with Robinsons Retail, we look forward to doing just that by offering safe and convenient transactions for Pinoys,” said Martha Sazon, GCash president and CEO.

Under this partnership, GCash aims to roll out the barcode scanning feature in more Robinsons Retail stores across the country.

“At Robinsons Retail, we do our best to make shopping a delightful experience for everyone. That means making it safe, easy, and hassle-free for shoppers whether they’re buying groceries for the week at a Robinsons Supermarket or a quick snack at an Uncle John’s. With GCash, paying for purchases at the check-out counter is easier and safer with just a few taps and a quick scan,” said Stanley Co, Managing Director of Robinsons Retail’s Supermarket Segment.

GCash’s scan-to-pay partnership with Robinsons Retail began in 2017 via in-store QR, which are still offered by all Robinsons Retail brands. Cash-in is also offered by Robinsons Department Store, Robinsons Supermarket, Robinsons Easymart, The Marketplace, Shopwise, and No Brand, Uncle John’s, and Southstar Drug. Cash-out is available at Robinsons Business Center.

For more convenient shopping on a budget, Robinsons Retail also accepts GCredit and GGives, which are both available on the GCash app.  GCredit offers a credit line for up to P30,000 with zero annual fees. All you need is 1 valid ID and be at least 21 years old. GGives is an installment payment option for up to 24 months for purchases of up to P125,000 with an interest as low as 0% depending on your GScore.

Not yet on GCash? The GCash app is available for free on the Google Play Store, App Store, and Huawei AppGallery. For more information, visit www.gcash.com.

GCash CEO Martha Sazon leads keynote on changing user experiences and technologies

The Philippines’ number one financial app, GCash, is putting the spotlight on the Philippine fintech industry at the Mobile World Congress (MWC) in Barcelona – highlighting how fintech innovations are empowering millions of Filipinos.

Martha Sazon, President and CEO of GCash, will be taking GCash to the global stage once more, as she is one of the keynote speakers in a plenary session at the MWC on the topic “New Behavior for a New Reality.” A major feat for GCash and Philippine Fintech, Sazon brings the story of the Filipino to a global audience – showing the evolving user experience and how it has expanded its portfolio to provide access to affordable services to more Filipinos across various sectors.

Aside from the keynote session, Sazon is also part of a fireside chat tackling, “The Rise of Fintech Disruption.” She will highlight how fintech is enabling the creation of powerful and disruptive solutions that have been redefining the market.

GCash is now a double unicorn valued at $2 billion with a user base of over 76 million. It has been expanding beyond its core payments and remittance business as it brings essential financial services to more Filipinos.

GCash has already grown its services to include credit, savings, insurance and investment products. It also features an e-commerce platform that offers various retail options such as food, wellness, travel, recreation, and real estate services.

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The leading fintech platform has also made waves with its beta launch of GCash Overseas. This rollout will allow the first 1,000 Filipinos based in Japan, Australia and Italy to sign up for GCash using an international SIM – another game-changer in the Philippine fintech industry.

GCash is one with its parent company, the Globe Group, in enabling an inclusive digital ecosystem in the Philippines.

The Globe Group, the country’s leading digital solutions platform, will also highlight its pivot from telco to techco at the MWC, led by its president and CEO Ernest Cu. Cu will join CEOs of top Southeast Asian telcos in a discussion on new network-related technologies and connectivity challenges in the Philippines, among others.

Hosted by GSMA, a global organization unifying the mobile ecosystem, this year’s MWC is held from February 27 to March 2, 2023. The MWC is the world’s largest and most influential exhibition for the connectivity industry.

Aside from being able to share its success story in helping create a more digital and inclusive financial system in the Philippines, the MWC will also provide a good opportunity for GCash to meet with like-minded partners on how it can deliver more digital financial solutions to Filipinos around the world.