World’s fourth largest mobile phone manufacturer based on 2012 unit sales, ZTE, brings to the Philippine mobile market four new smartphones catering both first-time smartphone users as well as full-featured smartphone users aimed to enhance users’ mobile experience. For the past two years ZTE shifted its focus to the smartphone market and has now covered every price range and feature level with the launch of both ZTE Kis II-V795 and ZTE V829 as entry-level smartphones with its simple and user-friendly interface. And for the more advanced smartphone features, ZTE V967S and ZTE V969 would be an interesting fit to the market with the sleek and chic design matched with its optimized battery management for a long-lasting mobile experience.
All four phones run on ZTE’s user interface, MiFavor, delivering intuitive operations and personal customisation.
The introduction of these new smartphones also mounts ZTE’s announcement of its partnership with the Houston Rockets as the official smartphone for the 2013-2014 NBA Season. “ZTE wants to increase its brand awareness globally. In addition to our brands’ magnitude of similarities, both ZTE and the Rockets have a commitment to strengthen our relationship with the Philippine market as we relate to the country’s potential both in technology and field of sports,” said James Chen, President for ZTE Philippines. “We [Houston Rockets] both want to let our global fan base experience what we can offer in our fields,” Chen added.
ZTE’s brand was named as one of the fastest growing smartphone brand in the US holding 17% of market share in the first quarter of 2013.
Globally, ZTE holds 5% of market share in smartphone shipment by the second half of this year.
ZTE is now on a direction to position itself as competitive brand for high-end smartphones. Here in the Philippines, ZTE is working with MSI-ECS and other telecommunications company as partners in the industry to bring the brand’s mobile experience directly accessible to Filipinos. Philippines, together with Europe and Japan, are seen as strategic markets to ZTE’s launch of its 4G-LTE smartphones.
OS: Android 4.2 (Jelly Bean) / Display: 5.5 inch TFT Capacitive / Camera: 5MP AF+.3MP MFF / Battery:3200 mAh / Features: (• Bluetooth 4.0 • FM Radio • Wi-Fi)
ZTE v967 S
OS: Android 4.2 (Jelly Bean) / Display: 5.0 inch TFT Capacitive / Camera:5MP AF+.3MP FF / Battery:2500 mAh /Features: (• Dual-SIM• Bluetooth 4.0• FM Radio• Wi-Fi)
OS: Android 4.2 (Jelly Bean) / Display: 4.5 inch TFT Capacitive / Camera: 5MP AF / Battery: 1650 mAh / Features: (• Dual-SIM • Bluetooth 4.0 • FM Radio • Wi-Fi )
OS: Android 4.2 (Jelly Bean) / Display: 3.5 inch TFT Capacitive / Camera:2MP AF / Battery:1200 mAh / Features: (• Dual-SIM• Bluetooth 4.0 • FM Radio • Wi-Fi)